BofA Fan Bands™ score big

There was tremendous excitement around the company’s BofA Fan Band™ during FIFA World Cup 2026™ with over 1 million distributed across the U.S. The customizable bands, created to celebrate the passion, pride and individuality have been one of our company’s most popular fan experiences.

With more than 140 collectible beads representing participating nations and host cities across North America, BofA Fan Bands™ allowed fans to create a one-of-a-kind keepsake that captures their personal FIFA World Cup 2026™ journey.  The BofA Fan Bands quickly became a visible symbol of the energy and excitement surrounding FIFA World Cup 2026™ and helped highlight the tournament’s fandom while bringing people together.

As the Official Bank Sponsor of FIFA World Cup 2026™, we're helping bring fans closer to the game while creating memorable experiences in the communities where we live and work. Bank of America partners with some of the most iconic brands and events in sport to create new and deepen existing client relationships and to make a lasting economic impact, globally and locally.